We have taken out questionnaires to find out what our target audiences look for in Alternative rock music. This will allow us to apply this to our music video to ensure we have created a music video that will suit our music video the best.
From research we have found that males find this genre of music more appealing but females also find this genre appealing so we need to ensure our music video appeals to both genders. We also found that the ages that most listen to this genre of music are 15-20. We had predicted this before our research was taken out as we feel this age is when people are experimenting with subcultures and this music genre is alternative which will appeal to people experimenting and subcultures.
Also from research we have found that people usually watch music video using YouTube which gives us an understanding of the technology and pass times of our audience. We have also found that our target audience watch music videos 'now and then' and therefore they do not watch a lot of the videos. Therefore we need to ensure our music video is to the highest standard and can be noticed by our audience.
Our target audience have also said that they like special effects in music videos meaning we could try and include this in our music video. We also find that they expect to see the band and musical instruments so we should try and include this as well. Typically our target audience expect to see our artist look edgy, tough looking and with a unique hairstyle. They also expect light makeup and leather jackets and more casual clothing. We should consider these things for costumer for our artist.
Settings that are expected by our target audience are stages, alley ways, in storms and in more random locations like train stations. They also prefer performance music videos and strong narrative throughout the music video. These are all things we need to consider.
No comments:
Post a Comment